I’ll admit it. I grew up in the 80′s. One of the many experiences I had from that great decade was that of transitioning from vinyl albums to compact discs. To be fair, the transition itself was not all that great. What once was a vibrant, dynamic design instrument was swiftly reduced (literally) to a quarter of its former self in favor of a ‘better audio’ experience. As vinyl continues making its ‘retro’ comeback, I am reminded of all those great album designs I grew up with – sensory overload for the eyes of a young designer-to-be.
In this second of a series of posts on 80′s album design for Design Juices, I continue taking a look back at some of those designs that I remember so well. This time….80’s Metal. \m/
The Good, The Bad, The 80’s The Metal Covers!
1. AC-DC – Back in Black – 1980
If there is one single color that represents metal – it has to be black. From hair, to leather, to death, black will forever be associated with heavy metal. Few album designs established and exploited this better than Back In Black. The stark contrast of that solid black background with the thin, white outline of the band logo commands attention and respect. Just like the music inside.
2. Iron Maiden – Live After Death – 1985
When it comes to releasing iconic album covers, Iron Maiden is a cut above the rest. Built on the artwork of Derek Riggs and ‘Eddie’, Live After Death was (to me) the ultimate Iron Maiden album cover. The original LP came as a double gate fold, which made the dramatic cover illustration even larger and more visually appealing. Loaded with detail, the illustration of Eddie rising from the grave was the perfect visual for the live recording. Topped off by the in-your-face Maiden logo, and it was a must have release adorning the walls of record stores everywhere.
3. Poison – Look What The Cat Dragged In – 1986
Having spent their entire budget on makeup, hairspray and photography, little was left to spend on the design of this classic glam metal cover. Oddly spaced, black, sans-serif type over a white background surrounding oddly-cropped photographs over oddly-colored circles of black, blue and purple leads me to believe it was a quick solution on a tight budget. Glam bands came and went in the 80’s, but this iconic cover cemented Poison as THE glam band to beat.
4. ACDC – ’74 Jailbreak – 1984
This cover design is interesting because it represents an album released in the 80’s, with music recorded in the 70’s, and a cover design clearly attempting to blend both decades. Strong logo, black on white title text, and a somewhat blurry photo (usually of the band, but this time just of the lead guitarist). Among the Poison and hair band cover designs of the day, it was retro enough to stand out on its own. (Many 70’s album designs followed this same design pattern, but that’s another post for another time.)
5. Black Sabbath – Born Again – 1983
Regardless how you feel about the imagery or its message, the simple fact is that this is one of THE worst album designs of the decade. The red hybrid devil-baby with horns and sharp nails combined with the blue/purple background was a visual nightmare. The only redeeming quality of this design is the typography treatment…which was classic Old English with a distorted twist – perfect for the band. The attempt was iconic dark and evil, but the result was cartoonish and laughable.
6. Judas Priest – Defenders of the Faith – 1984
And speaking of the worst album designs of the decade…what was metal god Rob Halford and Judas Priest thinking with this tank looking, ram-horned, tiger clawed mess? I shouldn’t tease….it’s obvious they felt so bad about it they would only include the band logo if it was really really small….
7. RATT – Invasion of Your Privacy – 1985
When a tank looking, ram-horned, tiger clawed mess doesn’t help sales, what will? A Playboy Playmate, that’s what! This simple, striking image proved to be the discussion of many a teenage boys fantasies (trust me, I know). The bold band logo contrasting the soft album title typography balances the design while making sure you never loose sight of what matters most. Posters of this cover were in every record store and teenage boys room from 1985 to 1987, and with good reason. (trust me, I know).
8. Exodus – Bonded by Blood – 1985
Good and evil…bonded at birth by poor illustration and logo design! Taking a turn away from the glam trend of the time, newer speed and thrash metal bands were looking for designs that provided more shock than hair. The rough, unpolished look of the logo and illustration played perfectly to the rough, unpolished sound of the band. This LP is now considered a classic, and although this cover design is lacking in technical quality, it holds its place in history as a defining moment to the genre.
9. Motley Crue – Shout at the Devil – 1983
Piggy-backing off the Back in Black design while ramping up the satan factor, Shout at the Devil was dark, mysterious, and clearly something your parents didn’t want you to have -which of course meant you had to have it. The large upside down pentagram printed with a spot varnish barely contrasted against the gaunt, red type treatment. It was dark, mysterious, anti-glam and forged the pentagram symbolism into the commercial mainstream. In my opinion a perfect design, and it remains one of the best recordings in the genre.
10. Wendy O. Williams – W.O.W. – 1984
With all of the black, glam and satanic references in 80’s metal cover design, you would think they almost forgot that sex sells…almost. Take a hot pic and a well designed logo and you got yourself a sale. This one had it all….nudity, sexuality, leather, tattoos and fire! You go Wendy (R.I.P)
11. King Kobra – King Kobra III – 1988
Sex sells take 2
12. Bitch – Be My Slave – 1983
Sex sells take 3
13. Lita Ford – Out for Blood – 1983
Sex sells take 4 (you get the idea)
14. Dangerous Toys – self titled – 1989
A personal favourite, the cover art for the debut LP by Dangerous Toys featured a well executed illustration of a ‘dangerous’ jack in the box with a mighty evil-looking clown as its focus. Wild and unusual just like the music inside, it’s an excellent example of the decline of the ‘glam’ look that occurred in the late 80’s (in addition to being one of the few good uses of that Carnival font) This cover rocked and the music inside did as well.
15. Guns N Roses – Appetite for Destruction – 1987
I know I know….this same tired cover again makes another list? In my defense, I’ve included this cover here for two specific reasons. First, this cover (either the original or the one we all know and love) became the poster child for the genre. If the media mentions 80’s metal, it’s nearly always accompanied by this design. It crossed cultural lines and has reached iconic status. Second, that iconic status would have never came to be without the success of the music inside. The popularity of the music demanded awareness of the design, and locked its place in history. Sweet child indeed.
There you have it…are some of the 80′s metal album designs that inspired me yesterday and today.
What are yours? Feel free to post and share!
Up next in Part 3 – 80’s Soundtracks!
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